3 Essential Templates for Announcing Company Name Change

Informing stakeholders about a company name change is crucial for clear and professional communication, ensuring the transition is well-received through tailored templates for customers, suppliers, and partners.

Template 1: To Customers





Subject: Announcement: We Are Changing Our Name!

Dear [Customer’s Name],

I hope this letter finds you well. I am reaching out to share some important news about our company. As part of our ongoing commitment to innovation and growth, we are excited to announce that effective [Effective Date], our company will be operating under a new name: [New Company Name].

This change reflects our expanding business vision and the new directions we are exploring to deliver even more value to you. Please rest assured that this change will not affect our services, products, or our commitment to excellence in any way. You will continue to receive the same high-quality service and support you have come to expect from us, just under a new name.

What does this mean for you? All our previous agreements and contracts remain in effect, and there is no action required on your part. However, you will start seeing our new name on all correspondence, invoices, packaging, and promotional materials going forward.

We are incredibly excited about this new chapter in our journey and are grateful for your continued support. If you have any questions or need further information, please do not hesitate to contact us at [Contact Information].

Thank you for being a valued member of our community. We look forward to continuing to serve you under our new name, [New Company Name].

Warm regards,

[Your Name]
[Your Position]
[New Company Name]
[Contact Information]


Template 2: To Suppliers

Subject: Important Update: Our Company Name Change

Dear [Supplier’s Name],

I hope this message finds you well. We are writing to inform you of a significant update regarding our company. As of [Effective Date], we will be known as [New Company Name]. This name change is part of a rebranding initiative to better represent our evolving business and future strategy.

Please note that this change does not impact our existing contracts or agreements. Our business entity, tax identification, and billing addresses remain unchanged. However, we kindly ask you to update your records to reflect our new company name and direct future correspondence to this new name.

We value your partnership and are committed to making this transition as smooth as possible. Should you have any questions or require additional information, please feel free to contact our support team at [Contact Information].

Thank you for your continued support and cooperation. We are excited about what the future holds for our partnership and look forward to your continued support.

Best regards,

[Your Name]
[Your Position]
[New Company Name]
[Contact Information]


Template 3: To Partners

Subject: Announcing Our New Company Name

Dear [Partner’s Name],

As a valued partner, we want to keep you informed about important developments within our company. We are excited to announce that, effective [Effective Date], we will be operating under a new name: [New Company Name]. This change is a significant milestone in our journey and a reflection of our broader vision for the future.

Our new name embodies our commitment to growth and innovation, as well as our dedication to providing exceptional service. Please be assured that our partnership remains a top priority, and this change will not affect the quality of our collaboration or the services we offer.

We ask for your support in updating your records to reflect our new company name. Further details and updated branding materials will be shared with you shortly.

Your understanding and cooperation are greatly appreciated as we embark on this exciting new chapter. Should you have any questions, please do not hesitate to reach out to us at [Contact Information].

Thank you for being a key part of our success. We look forward to continuing our partnership under our new name, [New Company Name], and achieving even greater success together.

Sincerely,

[Your Name]
[Your Position]
[New Company Name]
[Contact Information]


Each template can be adjusted according to your specific needs and circumstances. The key elements to include are the announcement of the name change, the effective date, reassurance that the change will not negatively impact the relationship, and a call to action if there is any required step for the recipient

Leave a Comment

Your email address will not be published. Required fields are marked *