Free Sample: Business Proposal Rejection Letter

When you receive a business proposal that doesn’t meet your requirements or expectations, it is essential to reject it in a professional and courteous manner. 

Writing a business proposal rejection letter is an effective way to communicate your decision while maintaining a positive relationship with the proposer. Here are the steps to follow when writing a business proposal rejection letter:


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  1. Begin with a polite greeting: Begin your letter with a polite greeting such as “Dear [Name],” or “Dear [Mr./Ms. Last Name].” This sets a positive tone for the rest of the letter and shows that you respect the proposer.

  2. Thank the proposer for their time: Express your appreciation for the proposer’s efforts and time spent on creating the proposal. This is an essential step in maintaining a positive relationship with the proposer, and it also shows that you value their work.

  3. Explain why the proposal was rejected: Provide a brief explanation of why the proposal was rejected. This could be due to budget constraints, a lack of alignment with your company’s goals, or other reasons. Be specific and concise, and avoid using negative language.

  4. Offer constructive feedback: If possible, provide constructive feedback on how the proposer could improve their proposal in the future. This could include suggestions for changes to the proposal’s format or content. Providing constructive feedback demonstrates that you are interested in working with the proposer in the future.

  5. Express interest in future opportunities: Conclude the letter by expressing your interest in working with the proposer on future opportunities. This shows that you value the proposer’s skills and expertise and are open to working with them in the future.

Here is an example of a business proposal rejection letter:

Sample Business Proposal Rejection Letter

Dear [Name],

Thank you for submitting your proposal for [project name]. We appreciate the time and effort you put into creating the proposal.

After careful consideration, we regret to inform you that we have decided not to move forward with your proposal. While we were impressed with your ideas and approach, we have decided to pursue a different direction due to budget constraints.

We appreciate your interest in working with us and hope that you will consider submitting proposals for future projects. If you have any questions or would like feedback on your proposal, please do not hesitate to contact us.

Best regards, 

[Your Name]